Certificate in Marketing

The Certificate in Marketing provides undergraduate students with a marketing-specific set of in-demand skills. Students will be introduced to key marketing concepts and competencies, including competitive analysis, market research, communications strategy, product marketing, branding, editing and social media marketing. The certificate can be customized to fit a student’s unique interests in design thinking, creative writing, video editing, podcasting or two-dimensional design. Students are able to complete this certificate online, however, course availability may vary depending on the semester.

Business-related programs at WashU Continuing & Professional Studies (CAPS) are not accredited by the Association to Advance Collegiate Schools of Business (AACSB International) at WashU. Most courses are three units.

This program is offered either mostly or fully online.  Students entering the U.S. on an F-1 or J-1 Visa must enroll in a program full time.  F-1 students are only permitted to enroll in one online course per semester and J-1 students may only enroll in non-credit online courses that do not count toward their degree program.  CAPS cannot guarantee face-to-face enrollment options each semester of full time enrollment, therefore cannot issue an I-20 or DS 2019 to F-1 and J-1 students for this program.  If you are an F-1 or J-1 student and wish to enroll in a CAPS program while here on a Visa, please contact our recruitment team to discuss your options for face-to-face program enrollment.  F-1 and J-1 students should not enroll in online courses or programs without first consulting the university’s Office for International Students and Scholars (OISS).

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Schedule time with a student recruiter today to find out how you can get the most out of your CAPS programs and courses.