The Bachelor of Science in Integrated Studies: Strategic Communications bridges the study of human communication with how to effectively develop and deliver content for individual brands and organizations. Course work provides a foundation in oral and speech communication, organizational culture, media relations and message design. Students learn concepts in communication while gaining essential practical skills for designing, implementing and managing business communications programs for a range of corporate, agency and nonprofit organizations.
This program prepares students for careers in government, business and media organizations that need expert communicators who understand communications strategies and who can translate business objectives into media messaging, manage in-house resources, and direct external teams of communications professionals
Program Course Work
18
Units of Basic Requirements
27
Units of Distribution Requirements
18
Units in Strat Comm
12
Units of Elective Requirements
Learn more about the BSIS: Strategic Communications program and degree requirements in the WashU Bulletin.
What to expect
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